The Fashion: “Poet-Core” & Soft Academia
In 2026, the “Smart Girl” aesthetic has evolved beyond simple library-chic. It’s no longer just about looking studious; it’s about intentionality. This year, young fashion and beauty enthusiasts are blending high-performance skincare with “Poet-Core” silhouettes and sustainable, tech-savvy choices.
If you’re looking to refresh your vibe with a mix of brains and style, here are the top trends defining the “Smart Girl” look in 2026.
1. The Fashion: “Poet-Core” & Soft Academia
The “Clean Girl” minimalism of the early 2020s has shifted into something more textured and intellectual. We call it Poet-Core. It’s about dressing like you’re about to write a screenplay in a Parisian cafe or browse a vintage bookstore.
Relaxed Tailoring: Swap the tight blazers for oversized, unstructured versions. Pair them with wide-leg trousers or “darted” cinched-waist shirts that offer a tailored look without the stiffness.
Literary Layers: The 90s tank-over-T-shirt look is back, but with a sophisticated twist—think sheer turtlenecks under slip dresses or sweater vests layered over crisp poplin shirts.
The “Sciura” Influence: Inspired by chic Milanese grandmothers, young women are embracing silk headscarves, vintage brooches, and loafers. It’s “Old Money,” but with a youthful, ironic edge.
The Beauty: “Skin-First” Maximalism
In 2026, beauty is less about “fixing” and more about “biohacking.” The goal is a canvas that looks healthy enough to skip foundation entirely.
The “Cloud Lip”: Forget the dry liquid mattes of 2016. The new matte is soft, blurred, and infused with moisture—like a velvet petal.
Graphic “Soft” Liner: Instead of harsh black wings, smart girls are opting for hazy, smoked-out wings in deep browns or burgundy. It’s precise but approachable.
Glass Skin 2.0: The focus has shifted from “shiny” to “radiant.” This is achieved through barrier-repair products containing PDRN (salmon DNA) and Azelaic Acid to keep redness at bay.
The Tech & Sustainability Twist
Being “Smart” in 2026 means being conscious of your footprint. Fashion is now a conversation between style and ethics.
- Niche Fastenings: Buttons and zippers are being replaced by intricate Chinese frog fastenings and toggles. It shows an appreciation for craftsmanship over mass-produced fast fashion.
- Eco-Tech Fabrics: Look for “carbon-neutral” accessories and 3D-printed jewelry. Sustainable fashion is no longer just beige linen; it’s metallic, iridescent, and futuristic.
- Smart Sunscreen: Mineral sunscreens with a “barely-there” finish are the #1 beauty staple. Protecting your skin barrier is the ultimate long-term beauty strategy.



